Alice, Sarah, Dearden (Alice) · Prevention of Future Deaths report

On 12th March 2020 an inquest was opened into into the death of Alice, Sarah, Dearden (Alice) aged 19. The investigation concluded at the end of the inquest on 28th April 2026. The conclusion of the inquest was that Alice died by suicide ████████
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Alice suffered from mental health difficulties as a result of anorexia nervosa and emotionally unstable personality disorder. Her conditions resulted in acts of self-harm which included overdoses.
Initially Alice’s overdoses involved over the counter medication such as paracetamol but during 2019 she began to buy prescription medication on line.
Alice’s internet search history included visiting sites which promoted suicide. ████████
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On 11th February 2020 Alice bought 5 ████████
████████ from your company and having consumed a quantity of the substance died at her home in Wiltshire on 28th February 2020.

Evidence received at the above inquest included reference to your former company’s website which was seen to still exist. The website includes the detail shown in italics below:

PLEASE NOTE: We do NOT sell the concentrated food preservative used in meat curing under any circumstances. We immediately (same day) stopped selling this back in April 2020 when we discovered it's misuse and the ████████ name being used -

with neither our knowledge nor permission - on a number of dreadful suicide forums
We subsequently then worked with and assisted the Home Office Protect team in helping identify many of the other sellers still on eBay, Etsy and Amazon etc. in requesting that they remove their similar listings because of this misuse.
2025 Update: Thankfully, it is now much more difficult for a member of the public to source this substance. However sadly, and despite the work of the NYT and the BBC in exposing it, the websites are still operating and thriving, currently using a .net domain. It has stated that it will not be complying with the new 2025 UK Online Safety law.
If you are suffering with your mental health and considering suicide, please do contact the Samaritans 24/7 or call 116 123 if in UK. Worldwide list of suicide help charities is HERE (Wikipedia)

There is mention in the above posting, albeit obliquely, to a method of self-destruction, reference to suicide websites and a link to a website encouraging suicide. Concern was expressed at the inquest that were the words in italics not removed individuals of a disturbed disposition, inclined towards deliberate self-harm, might be assisted in their endeavours harm themselves.