PFD report

Lawson Bond · Prevention of Future Deaths report

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Issued 22 Aug 2023•Worcestershire

Report record

Published report and response evidence

This page connects the concerns raised in this report with statements found in recipients’ published responses. A link shows a clear evidence connection; it does not assign responsibility.

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Concerns
2

Raised in this report

Recipients
1

Named on the report

Responses found
1

Of 1 recipient

Stated actions
2

Described in responses

Recipients and published responses

Source document

Full report text

This is the full text from the original published report.

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Concerns and recipient responses

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Report evidence summary

Concerns raised2

  1. Continued sale of puppies and dogs by unscrupulous unlicensed breeders within the Wychavon area
  2. Lack of proactive monitoring for unlicensed puppy breeders
Responses linked to these concerns

Each statement is shown once, even when linked to more than one concern.

Actions described in response An action is something a recipient says it has done, is doing, or plans to do in response to a concern raised.2

  1. Action

    Review the monitoring outcomes at the end of the initial 12-month period to inform whether the activity should continue.

    Stated by Wychavon District CouncilStated plannedThe respondent said that this action was planned when they made their response on 18 September 2023.
  2. Action

    Expand Wychavon intelligence gathering into continuous 12-month monitoring across more selling sites, including searches for large and comparable breeders.

    Stated by Wychavon District CouncilStated plannedThe respondent said that this action was planned when they made their response on 18 September 2023.

Respondent positions A position is what a recipient says about a concern when it does not describe a specific action.1

  1. Position

    Specialist internet selling sites should maintain controls ensuring advertisers who meet the business threshold are licensed.

    Stated by Wychavon District CouncilRedirects responsibilityThe respondent said that another organisation was responsible for deciding or taking action.

Source evidence

How this individual concern was interpreted

PFD Monitor created a concise, searchable interpretation from the report wording shown below. Response links show a clear evidence connection; they do not assign responsibility.

PFD Monitor interpretation

Continued sale of puppies and dogs by unscrupulous unlicensed breeders within the Wychavon area

Wider context from the report

“(1) In evidence to the inquest, ████████, Principal Licensing Officer in the Licensing Team at Worcestershire Regulatory Services, agreed that the Licensing Team has a role in trying to identify unlicensed breeders, but stated that in this respect the Team is “intelligence-led”, i.e. that they will only act on information received or complaints made. Whilst the Team has an intelligence officer who will monitor websites, such monitoring will only take place in response to information received or a complaint made. The Team does not take a more pro-active approach generally, for example by searching websites and social media on a regular basis; (2) The inquest received evidence from staff at the Worcestershire Coroner’s Office, who had undertaken two separate internet searches looking for Rottweiler puppies for sale within the Worcestershire area. These searches were conducted on 9 June 2023 and 28 June 2023, and found recent adverts placed by ████████ on two separate websites ████████, advertising Rottweiler puppies for sale. An identically worded advert was also found in the name of ████████ ████████ accepted in evidence that this advert was placed on her behalf; (3) It might be thought that a regulatory authority would have less reason to be concerned about a scrupulous dog breeder, who applies and pays for a dog breeding licence, than about a dog breeder who ignores the licensing scheme. It is therefore concerning that Worcestershire Regulatory Services does not, at present, take a more pro-active approach in this regard, for example by monitoring websites for adverts placed by those selling puppies within its area. It would be quite possible to specify searches in such a way as to concentrate on breeds which might give a greater cause for concern in terms of safety. For all of the above reasons, I am concerned that unless Regulatory Services within Wychavon District Council take action, there will remain a risk that unscrupulous unlicensed breeders will continue to offer puppies and dogs for sale within the Wychavon area, which present a heightened risk of danger to those who buy them and who come into contact with them. ”

Is this part of a recurring concern?

No recurring-concern membership is currently published.

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Source evidence

How this individual concern was interpreted

PFD Monitor created a concise, searchable interpretation from the report wording shown below. Response links show a clear evidence connection; they do not assign responsibility.

PFD Monitor interpretation

Lack of proactive monitoring for unlicensed puppy breeders

Wider context from the report

“(1) In evidence to the inquest, ████████, Principal Licensing Officer in the Licensing Team at Worcestershire Regulatory Services, agreed that the Licensing Team has a role in trying to identify unlicensed breeders, but stated that in this respect the Team is “intelligence-led”, i.e. that they will only act on information received or complaints made. Whilst the Team has an intelligence officer who will monitor websites, such monitoring will only take place in response to information received or a complaint made. The Team does not take a more pro-active approach generally, for example by searching websites and social media on a regular basis; (2) The inquest received evidence from staff at the Worcestershire Coroner’s Office, who had undertaken two separate internet searches looking for Rottweiler puppies for sale within the Worcestershire area. These searches were conducted on 9 June 2023 and 28 June 2023, and found recent adverts placed by ████████ on two separate websites ████████, advertising Rottweiler puppies for sale. An identically worded advert was also found in the name of ████████ ████████ accepted in evidence that this advert was placed on her behalf; (3) It might be thought that a regulatory authority would have less reason to be concerned about a scrupulous dog breeder, who applies and pays for a dog breeding licence, than about a dog breeder who ignores the licensing scheme. It is therefore concerning that Worcestershire Regulatory Services does not, at present, take a more pro-active approach in this regard, for example by monitoring websites for adverts placed by those selling puppies within its area. It would be quite possible to specify searches in such a way as to concentrate on breeds which might give a greater cause for concern in terms of safety. For all of the above reasons, I am concerned that unless Regulatory Services within Wychavon District Council take action, there will remain a risk that unscrupulous unlicensed breeders will continue to offer puppies and dogs for sale within the Wychavon area, which present a heightened risk of danger to those who buy them and who come into contact with them. ”

Is this part of a recurring concern?

No recurring-concern membership is currently published.

Open source report

Source evidence

How this respondent action was interpreted

PFD Monitor created a concise, searchable interpretation from the published response wording shown below.

PFD Monitor interpretation

Review the monitoring outcomes at the end of the initial 12-month period to inform whether the activity should continue.

Verbatim wording from the response

“Going forward from this month, for a minimum period of 12 months, the intelligence gathering project for Wychavon will be a continuous, business-as-usual activity. The work will cover a significantly larger number of key selling sites and we will ensure that the on-going intelligence gathering activity includes searches for the approximately 65 breeders classed as “large” by the Kennel Club and, guided by the expertise of the Dog Warden Team, any similar breeds that might meet these criteria. We will review the outcomes of this work at the end of this initial 12-month period with a view to continuing if successful.”

Source location

Response from Wychavon District Council
Page 1 · response
Published 18 September 2023

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Source evidence

How this respondent action was interpreted

PFD Monitor created a concise, searchable interpretation from the published response wording shown below.

PFD Monitor interpretation

Expand Wychavon intelligence gathering into continuous 12-month monitoring across more selling sites, including searches for large and comparable breeders.

Verbatim wording from the response

“Going forward from this month, for a minimum period of 12 months, the intelligence gathering project for Wychavon will be a continuous, business-as-usual activity. The work will cover a significantly larger number of key selling sites and we will ensure that the on-going intelligence gathering activity includes searches for the approximately 65 breeders classed as “large” by the Kennel Club and, guided by the expertise of the Dog Warden Team, any similar breeds that might meet these criteria. We will review the outcomes of this work at the end of this initial 12-month period with a view to continuing if successful.”

Source location

Response from Wychavon District Council
Page 1 · response
Published 18 September 2023

Open published response

Source evidence

How this respondent position was interpreted

PFD Monitor created a concise, searchable interpretation from the published response wording shown below.

PFD Monitor interpretation

Specialist internet selling sites should maintain controls ensuring advertisers who meet the business threshold are licensed.

Verbatim wording from the response

“We would also respectfully suggest that specialist internet selling sites which routinely deal with breeders, particularly breed-specific sites, should have their own controls in place to ensure that those advertising who meet the “business” threshold are licensed. We understand that a number do this, refusing to take adverts from people who they believe ought to be licensed and are not. However, this does not stop individuals potentially creating new accounts or using different names to avoid controls. Although it is not perfect, we would ask you to encourage those taking adverts to maintain a robust position with those they believe are acting in the course of a business.”

Source location

Response from Wychavon District Council
Page 1 · response
Published 18 September 2023

Open published response
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Information checked against the published report and official responses · Data reviewed 7 Sep 2026 · About data quality and limitations

Official responses located
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Data last updated 7 September 2026